I’m Chris Rose. I run a law firm.
I built LegalFlare because I was tired of watching attorneys treat referrals like they’re casual, low-stakes handoffs instead of what they really are: legal, ethical, and financial decisions that can either build your practice or wreck it.
I’ve been practicing law for five years. I graduated from University of Nevada, Las Vegas, Boyd School of Law. For most of that time, I’ve been deep in the trenches witnessing first hand how referrals actually get handled in the real world.
You’ve seen the listservs.
“Anyone know an employment attorney in Illinois?”
“Got a WC case in Nevada…who takes those?”
It’s constant. And everyone just kind of shrugs and plays along. Referrals bounce around through emails, texts, and phone calls like they’re harmless. Like they’re free. But they’re not.
Referrals require real work. You need follow-ups, documentation, client disclosures, case monitoring, malpractice coverage, structure, systems, and most importantly, trust. These are the parts nobody talks about. But I live in that part.
I built LegalFlare because this process isn’t simple and pretending it is just puts people at risk. It puts lawyers at risk. And worse, it treats clients like a commodity.
All the “marketplace” models? They’re garbage. You’re just tossing real people who are scared, injured, and looking for help, into a blind auction and hoping for the best. That’s not modern. That’s not innovative. That’s just fucked up.
There’s a real person in that file. A human being who trusted you to help. If you’re sending them to the highest bidder, who’s doing the due diligence? Who’s checking coverage? Who’s on the hook if it blows up? Because if it’s your client, it’s your problem. And most of the time, your malpractice insurance follows that case whether you like it or not.
Me? I do it differently. LegalFlare is a law firm — not a tech company. My name is on the line. My license is on the line. My malpractice insurance attaches to these cases. I don’t charge you a fee unless the case resolves. I take them on contingency because I know how to do this right and I’m confident I will.
What you need isn’t just someone who knows a guy. You need someone who handles the admin, the compliance, the vetting, and the follow-through. You need someone who understands that a referral isn’t a transaction, it’s a responsibility.
I’m not here to talk about the future of referrals. I’m already building it, every day, case by case.